Faster discovery.
Sharper decisions.
Design that actually moves the needle.
I'm Bianca: a fractional UX and product ops leader who builds the infrastructure that makes product and design teams work at scale.
IS THIS FOR YOU?
You're in the right place if any of this sounds familiar
⇒ You have designers but no one setting the strategic direction, and things are starting to drift.
⇒ Your product teams are shipping but not learning, or learning but not acting on it.
⇒ You have an internal tool that everyone uses, nobody loves, and hasn't been touched in eighteen months.
⇒ You want to embed AI into how your product org actually works, not just add it to the roadmap.
⇒ You need a research program, not just a researcher.
⇒ Your website is overdue for a rebuild and you want someone who will do it right and keep it that way.
⇒ You're a designer who needs a thought partner who's actually done this, not just coached it.
WAYS TO WORK TOGETHER
Find the right fit
From embedded fractional leadership to a scoped website rebuild. If you're not sure which fits, tell me what's going on and we'll figure it out.
Fractional UX leadership
Senior design leadership embedded in your org, without the full-time hire.
Product ops consulting
Discovery rituals, release rhythms, and the infrastructure that makes teams work.
AI-powered operations
AI as scaffolding, embedded in how your product org actually works.
Research program buildout
The infrastructure that turns ad-hoc conversations into organizational knowledge.
Internal tool cleanup
The UX debt audit and remediation sprint for the tool everyone uses but nobody loves.
Design sprint facilitation
A well-run sprint collapses months of back-and-forth into five days.
WordPress + web services
Site builds, hosting, and ongoing maintenance for orgs that need it done right.
Coaching
For designers and researchers operating above their current support system.
👋 Hey Hi Hello!
I've spent my career building the thing that should have been there already.
My background is in industrial-organizational psychology and human resource development, which means I've always understood design as a people problem first, a systems problem second, and a craft problem third. I co-founded a Girls Who Code chapter that became an independent 501(c)(3). I've built design teams, research programs, and product ops infrastructure at companies scaling from seed to $100M ARR.
I run Maebean out of Omaha, Nebraska. I also teach design thinking to undergraduates, which keeps me honest. I have two labradoodles named Penny and Lola who attend most of my video calls uninvited.
READY WHEN YOU ARE
Tell me what's going on.
We'll figure out the Rest.
No long intake form. Four fields, two minutes, and I'll get back to you personally within one to two business days.